Friday, February 15, 2013

Tesla Revived The Electric Car, But Can It Sell It? | Essentials

Tesla Revived The Electric Car, But Can It Sell It?

Zap! 4 door, 3 wheel, electric car, right front quarter
Zap! 4 door, 3 wheel, electric car, right front quarter by wbaiv
License (according to Flickr): Attribution-ShareAlike License
Excerpt:

Enlarge Paul Sakuma/AP A Tesla Model S drives outside the Tesla factory in Fremont, Calif. , Friday, June 22, 2012. The electric car was recently named Automobile of the Year by Automobile magazine and Car of the Year by Motor Trend. Paul Sakuma/AP A Tesla Model S drives outside the Tesla factory in Fremont, Calif. , Friday, June 22, 2012. The electric car was recently named Automobile of the Year by Automobile magazine and Car of the Year by Motor Trend. The American auto industry has a new darling, but it doesn't come from the Big Three or even Motor City. Instead, it comes from the west coast – Silicon Valley to be precise.

People:

Joe DeMatio

Overall Sentiment: 0.110862

Relevance: 0.4619

SentimentQuote
0"They're OK, and they're nice and they work they do what they're supposed to do," says Joe DeMatio ...
0"They're OK, and they're nice and they work they do what they're supposed to do," says Joe DeMatio deputy editor at Automobile magazine. "But they don't really speak to the emotions of a car enthusiast."
0.353001"We were blown away by the performance, the power, the poise [and] the handling," he says. ...
0.0465183"The ultimate success is sometimes built on other successes that people have had," he says. ...
-0.116007"The ultimate success is sometimes built on other successes that people have had," he says. "Even if Tesla doesn't survive long term, they've achieved something, they've proven that something can be done, and someone else could pick up that mantle."
Sentiment Stats:
  • Number of Quotes: 5
  • Aggregate Sentiment: 0.2835123
  • Mean: 0.05670246
  • Standard Deviation: 1.7320508075689

Paul Sakuma/AP

Overall Sentiment: 0.0953094

Relevance: 0.299182

Michelle Krebs

Overall Sentiment: 0.165919

Relevance: 0.28675

SentimentQuote
0.246917"Well it's billions; so there's constant investment," Krebs says. ...
0.246917"Well it's billions; so there's constant investment," Krebs says. "You can't just get a check, make a car and expect that it's going to carry the day. You've got to still keep investing for the future."
Sentiment Stats:
  • Number of Quotes: 2
  • Aggregate Sentiment: 0.493834
  • Mean: 0.246917
  • Standard Deviation: 0

Elon Musk

Overall Sentiment: 0.144133

Relevance: 0.229807

Disambiguation: BoardMember | Celebrity | CompanyFounder | FilmProducerReferences:

Roland Hwang

Overall Sentiment: 0.0854934

Relevance: 0.210115

SentimentQuote
0"By having the electric vehicle technology in a performance car, it makes people think about electric vehicles in a whole different way," says Roland Hwang ...
-0.208054"By having the electric vehicle technology in a performance car, it makes people think about electric vehicles in a whole different way," says Roland Hwang with the Natural Resources Defense Council. "Instead of thinking of them ... as some sort of sacrifice, what customers can now start to see is that electric vehicles have a lot of potential."
Sentiment Stats:
  • Number of Quotes: 2
  • Aggregate Sentiment: -0.208054
  • Mean: -0.104027
  • Standard Deviation: 1.7320508075689

Key:

  • Aggregate Sentiment is meant to be an indicator of an individual's overall sentiment.
  • The Mean is meant to be an indicator of an individual's average comment sentiment.
  • The Standard Deviation, when there are enough quotes, will indicate an individual's consistency of sentiment (i.e. a Standard Deviation of 0 would mean they were very consistent in their sentiment and 1 would mean they were very inconsistent).

Note that quote stats are likely to be meaningless beyond the aggregate score due to the tiny sample size. However, they are always provided just in case you find something useful there.

Additional Info:

Company: Tesla Motors

Overall Sentiment: 0.0302536

Relevance: 0.915446

PrintMedia: Automobile magazine

Overall Sentiment: 0

Relevance: 0.560307

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